Success through creative swarming and coolhunting
I was at the iAOC conference in Reykjavik this week. The keynote speech was given by Peter Gloor, a Swiss researcher at MIT. With social networks and Web 2.0 gaining importance, his research and publications about the impact of swarming and collaboration on innovation are very relevant. He blogs and he has written books on swarm creativity and coolhunting.
In this hour-long video of his presentation, Peter Gloor explains why collaboration, networking, sharing, coolhunting and coolfarming can make the difference between success and failure in projects and business ventures. His talk is based on research using social networking analysis of e-mail correspondence and forum messages.
There are excellent summaries by Steve Lubetkin of the other sessions of the conference at the Philadelphia PRSA blog, and a transcript of the liveblogging at Philippe Borremans' (the other Belgian participant at the conference) Blackline blog.
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Reacties
Pascal Van Hecke
zaterdag, 14 juni, 2008 - 12:57Social network analysis is upper management's wet dream, but I doubt that _what's measured_ actually is _what you want to measure_ ...
(Not all meaningful communication is digitally traceable for example, and not all traceable communication is meaningful. This study shows meatspace still matters:
http://blog.wired.com/busin...
Physical proximity (in the office) determines most what people get to know: "Location far outpaces other factors such as what projects people have worked on.., job title, internal email lists,colleges they attended or who has worked on code in the past.")